How to Name Your Campaign

Here are 4 tips to help you craft the perfect title.

Creating a click-worthy campaign title in 30 characters or fewer can seem challenging. Here are 4 tips to help you craft the perfect title:

  1. Make It Personal: Some of our most successful campaigns include the name of the campaign organizer or beneficiary in their campaign title. If you can include a keyword about what you’re raising funds for, that’s even better! Make it personalized and easy for your supporters to find.
  2. Keep It Simple: If possible, try to summarize your campaign in 3 words or fewer.
  3. Proofread: Double-check to make sure your title is grammatically correct. Also, be sure to avoid any emoticons. Emoticons can clutter your title and distract donors from your cause.
  4. Entice Your Donors: Your campaign title should be a call to action. Use powerful language to create a sense of urgency for donors.

With these tips, you can create an attention-grabbing title in 30 character or fewer!

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